Metrics
Behavioral triggers for product tours: event-based onboardingBuild event-based product tours that trigger on user actions, not timers. Code examples for click, route, inactivity, and compound triggers in React.Apr 11, 2026 · 10 min readMetrics
How to calculate feature adoption rate (with code examples)Calculate feature adoption rate with TypeScript examples. Four formula variants, React hooks, and benchmarks from 181 B2B SaaS companies.Apr 11, 2026 · 10 min readMetrics
Cohort analysis for product tours: finding what worksBuild cohort analysis around product tour events to measure retention impact. Step-level tracking, trigger-type segmentation, and Tour Kit code examples.Apr 11, 2026 · 12 min readMetrics
Setting up custom events for tour analytics in ReactBuild type-safe custom event tracking for product tours in React. Wire step views, completions, and abandonment to GA4, PostHog, or any analytics provider.Apr 11, 2026 · 11 min readMetrics
DAU/MAU ratio and onboarding: how tours improve stickinessLearn how DAU/MAU ratio connects to product onboarding quality. See benchmarks, formulas, and code examples for tracking tour-driven stickiness in React.Apr 11, 2026 · 12 min readMetrics
Funnel analysis for onboarding flows: a developer's guideBuild onboarding funnel analysis into your React app. Learn which metrics predict activation and how to instrument Tour Kit for step-level tracking.Apr 11, 2026 · 12 min readMetrics
How to Measure Onboarding Success: 10 Metrics That MatterTrack the 10 onboarding metrics that predict retention. Includes formulas, industry benchmarks from 547 SaaS companies, and React instrumentation code.Apr 11, 2026 · 12 min readMetrics
Onboarding attribution: which tour actually drove the conversion?Attribute conversions to specific product tours with multi-touch models. Code examples for first-touch, last-touch, and U-shaped attribution in React.Apr 11, 2026 · 10 min readMetrics
Onboarding NPS: when, how, and what to do with the scoreMeasure onboarding NPS correctly, compare against SaaS benchmarks, and turn detractor feedback into retention wins. Code examples included.Apr 11, 2026 · 11 min readMetrics
Product tour analytics: the complete measurement frameworkBuild a two-layer analytics framework for product tours. Covers completion rates, step drop-off, feature adoption, and ROI tracking with code examples.Apr 11, 2026 · 12 min readMetrics
Product tour analytics without SaaS: the BYO stackBuild your own onboarding analytics with open-source tools like PostHog, Plausible, and Umami. Own your tour data without SaaS lock-in or per-seat pricing.Apr 11, 2026 · 13 min readMetrics
Product tour completion rate: benchmarks and how to improve itReal product tour completion rate benchmarks from 15M interactions, plus React code examples for step-level tracking. Average is 61%.Apr 11, 2026 · 11 min readMetrics
How to track product tour drop-off pointsTrack where users abandon your product tours step by step. Build a drop-off funnel with Tour Kit's analytics events, PostHog, and Mixpanel.Apr 11, 2026 · 14 min readMetrics
How to build a product tour heatmap (clicks, dismissals, completions)Build a self-hosted product tour heatmap that tracks clicks, dismissals, and completions. Canvas-based visualization with React, TypeScript, and Tour Kit.Apr 11, 2026 · 9 min readMetrics
Retention analytics for onboarding: week 1 vs week 4 vs week 12Measure onboarding retention at week 1, week 4, and week 12 with cohort analysis. Formulas, benchmarks, and Tour Kit tracking code.Apr 11, 2026 · 11 min readMetrics
How to measure the ROI of product tours (real formulas)Calculate product tour ROI with four formulas: activation lift, churn prevention, support savings, expansion revenue. Includes benchmarks.Apr 11, 2026 · 12 min readMetrics
Session Replay for Onboarding: Finding Where Users Get StuckConnect session replay to your onboarding funnel to see exactly where users struggle. Covers tool selection, privacy compliance, and Tour Kit integration.Apr 11, 2026 · 14 min readMetrics
Time to value (TTV): the most important onboarding metricLearn how to measure and reduce time to value in SaaS onboarding. Includes TTV formulas, industry benchmarks, and React code examples.Apr 11, 2026 · 10 min readMetrics
How to track Tour Kit events in Google Tag ManagerPush Tour Kit tour_started, step_viewed, and tour_completed events into GTM's dataLayer. Full setup with custom triggers, GA4 tags, and Preview Mode debugging.Apr 11, 2026 · 12 min readMetrics
User activation rate: how product tours move the needleMeasure and improve user activation rate with targeted product tours. Includes benchmark data, tour pattern comparisons, and React code for activation tracking.Apr 11, 2026 · 12 min read